Search Engine Marketing To maximize your Google visibility
Does your business need it? Here’s how we can help!
![Search Engine Marketing](https://www.digitalalan.com/mw_uploads/images/Digital%20alan%20_%20SEM.png)
![Search Engine Marketing Facts](https://www.digitalalan.com/mw_uploads/images/Digital%20alan%20_%20SEM%20Facts.png)
SEM FACTS!
Using SEM for your business has many advantages. By expanding your online presence, for instance, you can raise brand awareness and visibility. This, in turn, results in sales and online leads. In a similar vein, you can offer your visitors helpful content that they might not find anywhere else. Business owners frequently debate whether to invest in SEO or PPC as a form of marketing. SEM, on the other hand, isn't really about which method is better; rather, it's about which one best fits your current circumstances and financial situation. If you use both organic and paid marketing simultaneously, your business will benefit more than if you only used one strategy and didn't look at your other options. You might even find that investing in both is worthwhile.
01. Enhanced Conversion rates - Most people at least expect a visit on their websites if they aren’t on the top which is quite justifiable. But is that enough? If you are desperate enough to convert the visitors on your site as your future potential customers, then there is no bargain on SEO for boosting the conversion rates effectively and we let the conversion rates twofold within a considerably less time.
02. Increased traffic - 64.5% of the Internet users click on the first three results, 30% look for more options while the rest 10% only move to the second page. So if we help you to place your website on the top through the use of SEO, then you will be more likely to experience more traffic that can bring you tons of lead and revenues.
03. Improved brand awareness - Among all the other significant benefits that Real Estate SEO serves, this one is probably evident. When you will be firm on the top of major search engines, people and especially your potential customers are more likely to notice you. We can help your business to earn the name and fame that it always wanted because as we have stated before the top result on the major search engines like Google are ore clickable.
04. High ROI - As compared to the other marketing tactics, SEO for real estate companies works better in terms of click-through rates and conversions. If your conversion rates exceed, If your conversion rates exceed, your ROI will surely go places that you would never imagine and we will help you in doing that!
05. Leadership and authority - Be the one in business that competitors will fear rather than envying. Do you want to be an exemplary brand in the field of real estate? If yes then our SEO services can surely propel you to the top and establish leadership and authority for your brand.
Pay Per Click (PPC)
![Pay Per Click](https://www.digitalalan.com/mw_uploads/images/Digital%20Marketing%20(3).png)
PPC, on the other hand, is referred to as the cost-per-click (CPC) model. Search engines and social networks are the main providers of the pay-per-click model. PPC advertising platforms include Instagram Ads, Twitter Ads, Facebook Ads, and Google Ads. Keywords make up the majority of the pay-per-click model. Online advertisements, also known as sponsored links, for instance, only show up in search results when a user types in a keyword that is related to the product or service being advertised. As a result, businesses that use pay-per-click advertising models investigate and evaluate the keywords that are most relevant to their goods or services. Increasing the number of clicks and, ultimately, increasing profits can be achieved by investing in relevant keywords.
Publishers and advertisers alike see advantages in the PPC model. The model is good for advertisers because it lets them advertise their products or services to a specific audience that is actively looking for related content. A well-designed PPC advertising campaign allows an advertiser to save a significant amount of money because the value of each visit (click) from a potential customer is greater than the cost of the click paid to a publisher.
Benefits of PPC
- During online searches, paid advertisements are quickly displayed and readily apparent.
- Enables you to precisely target an audience based on language, location, or other criteria.
- Enables you to study, analyse, and modify your online advertising strategy to increase its effectiveness by utilizing Google Analytics.
![Benefits of Pay Per Click](https://www.digitalalan.com/mw_uploads/images/Digital%20alan%20_%20PPC_Benefits.png)